Online Toolkit

24 Presenters, 24 Time Zones, 13 Languages, 1 Message
A Global Audience

The goal of 24 Hours of Reality is to focus the world's attention on the full scope and scale of the climate crisis, once and for all dispelling doubt and putting the issue front and center in public consciousness.

As the event moves around the globe, broadcasting presentations live from each time zone in the world, 24 communities will be directly engaged in a local presentation -- while the rest of the global audience will join together online. This live stream will be the thread that connects all the locations and the hub where we can tell our story: that climate change is manmade, happening now, and affecting the dramatic weather events we are seeing around the world today.

These 24 events are a massive undertaking to focus the world's attention on the climate crisis for an entire day, and we can't achieve this global moment of consciousness without you. There are many ways you or your organization can lend a hand -- from engaging over social media to encouraging your friends, family, organizational members and staff to log on and tune in. We need you to spread the word.

This space is a "toolkit" for doing just that; spreading the word. We will be updating it frequently with new fun tools and ideas for engaging your communities and networks.

Donate Your Status

There’s still plenty of time to donate your status on Facebook or Twitter. Starting a day before the event you can grant us permission to post on your behalf. We will only post content relevant to 24 Hours of Reality and climate change, and we won't post more than a few times an hour. You'll still be able to tweet and use Facebook normally, and you can revoke our access anytime through your Facebook and Twitter settings. After September 15 we will stop posting any content on your Facebook or Twitter feed. Donate your feed here.

How can I engage online friends and followers leading up the event?

  • ‘Like’ The Climate Reality Project on Facebook and tell your audience to refer friends
  • RSVP for the 24 Hours of Reality live stream event on Facebook and suggest others do the same
  • Provide your audience with a link to the full Climate Reality event schedule
  • Encourage Climate Reality email signups via the signup page on the Climate Reality website
  • Start following @ClimateReality on Twitter and ask your followers do the same
  • ReTweet our content and/or message us directly @ClimateReality
  • Share/tag thoughts about how climate change is affecting your area and ask others to do the same
  • Instruct your audience to use #Reality & #[their country] when calling out evidence of climate change

What are Climate Reality’s official global social media pages?

Create Your Own PSA

We are asking our supporters to create simple online PSAs to help drive viewership for the 24 Hours of Reality broadcast.

These can be in any format you want: a witty one-liner, a sketch, photo, video, image loop -- anything that articulates your perspective on the changing climate and why people should get involved by logging in on September 14, 2011.

The only conditions are that your announcement includes the following information:

  1. The date, time and location of the event
  2. A link to our live stream
  3. Our Twitter tag for the event, #reality and #your country
  4. Your artistic crediting information

Please post a link to your PSA and you can tweet it to us @climatereality or email it to us at 24hours@climatereality.com so that we can also share it with the vast, global Climate Reality social media audience. Please tell your friends about this too.

Video Submissions

If film is your medium, you can submit a video through our partner, Vimeo. Your video has a chance of being shown as part of a global, live streamed event.

Donate your Facebook and Twitter Status

It’s easy to donate your Facebook or Twitter status to 24 Hours of Reality. Simply go to ClimateRealityProject.org. From there, you can opt to donate your Twitter and Facebook to 24 Hours of Reality. You will also be able to share your commitment with others by posting to your Facebook wall or sending a Tweet to your followers.

Host a Watch Party

Planning to host a watch party? Check out our Watch Party Hub and register your event. You can choose to make your event private or public, and use our simple invitation system to tell your friends about the event you are planning. For those of you that would prefer a hard copy, we have downloadable invitations in the Resource section to the right -- plus an easy “how to” guide for hosting your own party.